E.W. Scripps Company supports Books for Kids
Next Door received a special delivery on National Reading Day this year – 2,266 new books for the agency’s Books for Kids program. Started in 1990, this program collects book donations from the community to help children in Milwaukee’s central city build their home libraries and enjoy story time with their families.
The beautiful books arrived at Next Door on January 23rd from employees at the Milwaukee media outlets owned by the E.W. Scripps Company. They are: Today’s TMJ4, WTMJ 620 AM Radio and 94.5 FM KTI Country. Those stations joined their company’s “If You Give a Child a Book” literacy campaign and held a fund drive to allow Next Door to purchase new books for Books for Kids. The employees raised a total of $5,142, which included a match from the Scripps Howard Foundation. This is the second year in a row Next Door received this support from Scripps.
The latest donation covers a wide variety of stories for children from birth to five years old. There are also multi-lingual and multi-cultural books included in the gift. Next Door will distribute these books for free to its students, along with children in the community through the Books for Kids Mobile Library and Community Library program.
In addition to the huge book delivery, the Scripps employees joined some Next Door students in a “Read with Me” session in the Books for Kids Library. This special one-on-one story time means so much to the students and they had such a fun time with their reading friends.
Next Door is so grateful for this support from Scripps and its local stations. We couldn’t offer the Books for Kids program without the generosity of donors in our community.
To learn more about this recent visit, click here to watch the story on Today’s TMJ4.
Click here for a photo gallery from WTMJ 620 AM.